What we do

INTELLIGENCEINTELLIGENCE

Discover ǀ Insight ǀ Strategy ǀ Consult

This is where we put our knowledge and expertise to work for you.  Our approach helps you identify and achieve your business objectives faster and easier than struggling on alone. With years of experience – both within agencies and businesses just like yours – we excel in turning complex product and service offerings into compelling messages for the right audience.

There are a number of factors we consider to create the intel you need.

  • Understanding your product and services; where they come from, what they do
  • Exploring the experiences of your customers; the benefits of your products and working with you
  • Mapping markets; the changes and challenges in your, and your customers’, sectors
  • Understanding you; what makes your company unique, how you see yourselves and why customers work with you

MARKETINGMARKETING

Strategy ǀ Messaging ǀ Marketing Automation

Knowing what marketing techniques to use at each stage of the customer journey is a bit of an art … or is it a science? What drives us is applying our knowledge and expertise to your marketing environment for maximum effect – and that means strong business outcomes.

  • Strategy. Knowing what to use, when, and how to develop your messages to best effect.
  • Marketing automation. Communicating the right message to the right people at the right time.
  • Content. Building engagement by offering content that drives people to act.
  • SEO. Making sure the right people can make their way to your site and ultimately to you.
  • Social Media. Expanding your presence and bringing your brand personality to life across multiple platforms.
  • Customer marketing. Now you’ve secured the business, you need to deliver an exceptional customer experience.

Of course, you can use FortuneWest’s expertise for any or all of these activities. It really is up to you.

CREATIVECREATIVE

Brand ǀ Creativity ǀ Artwork

“Creativity is contagious, pass it on,” Albert Einstein. Creative ideas bounce around our studio in Maidenhead, inspiring us to deliver:

  • Creative concepts. We apply creative thinking to your marketing challenges to give you astonishing results
  • Design. The magic that turns a concept into a compelling vision and brings your messages to life.
  • Copy. Getting under the skin of complex products and services means we write about complex ideas in human language that speaks to your buyers.
  • Artwork.  Turning great design ideas into pictures, illustrations, photographs and instructions to take them from the design screen to real life.
  • Brand. This is where we combine words, pictures, artwork and creativity and bring it all together under your brand, to say everything you want to say about your product or service.
  • And more. When you work with FortuneWest you also get to work with clever, creative people in our vast network of specialist suppliers and skilled freelancers.

VIDEOVIDEO

FortuneWest Video Image
FortuneWest Video Image

Strategy ǀ Art direction ǀ Filming ǀ Editing

Video takes marketing messages to a whole new level. We can help you use video to inform, educate and even provoke. It helps you differentiate your message from the mainstream, and develop your brand personality.

We can assist with every aspect of video creation – from storyboarding, scripting, choreography and art direction to editing and post-production. Lift your video even further with our 3D graphics, animation and photography skills.

This really is one of those times when seeing is believing. Take a look at a few of the videos we’ve produced for happy clients to create compelling case studies, capture live events and promote products.

FIND OUT MORE ABOUT MAKING VIDEO WORK FOR YOU

WEBWEB

Strategy ǀ Design ǀ Build ǀ Hosting

We can help you define a digital strategy that makes your website earn its keep. That’s right, because the web should be more than a flashy shop window. That’s why our approach to digital combines creative talent with strong business-focused design and broad technical expertise.

  • We align your website to your buyer’s journey – wringing the utmost value from your site at every stage, and delivering an excellent customer experience from the outset.
  • Designing, building, deploying and optimising responsive websites.
  • Your web presence is in safe hands with our expert hosting solutions and an experienced team to provide ongoing maintenance and support.

EVENTSEVENTS

Exhibitions | Roadshows | Strategy ǀ Project management ǀ Design ǀ Marketing

Starting from ‘What does success look like?’ we help you build out your events strategy. Whether a series or a one off, every event has a strategy, a way to achieve your objectives. This is vital before investing time and money in events.

Extracting the most value from every event you attend is vital. Events can take up a large part of your marketing budget and are over in a flash. Extending the length of the opportunities that events present is something we thrive on.

And then we deliver.

  • From pre-show invitations to exhibition stands that demand attention, to post-show follow up, we bring you a creative approach that gets results.
  • Project Management. An event has a lot of moving parts and involves a lot of stakeholders. We make sure everything runs smoothly on the day – before and after.
  • We help identify the right events to meet your objectives, and help you secure the best value from suppliers.

FIND OUT MORE ABOUT OUR EVENTS AND EXHIBITIONS SERVICES

“FortuneWest complement their marketing services with highly experienced business and marketing professionals who have real world – and not just agency – experience.”
Managing Director, Silent Sentinel

SOME RECENT PROJECTS

FortuneWest has delivered a huge range of work for many companies large and small.
Here’s a flavour of three recent projects we’d like to share.

No. 1 Traveller


Airport Lounge Graphics

FortuneWest has supported No. 1 Traveller with their growth ambitions in the UK for several years. We've become part of their team as a trusted partner. During that time, we've seen the No. 1 brand win several awards, including Best Brand 2013, 2014 and 2015. We have helped them develop fresh modern styles in their lounges, working with interior designers and architects. As No. 1 continues to develop new products within their exciting range, we will be there to provide valuable support.

No1 Traveller, Design, Graphics

Carillion Communications


MS HUB

A long-standing client, Carillion recently launched the new Microsoft Surface HUB. Who was there to help them achieve high levels of awareness in multiple sectors? FortuneWest. We developed a marketing strategy that took them to several cross sector exhibitions as well as hosting a series of roadshows. We support the Carillon sales team with print and digital sales collateral and bespoke sales tools. Carillon is currently the UK's highest selling distributor of the MS HUB, and we are proud to continue refining their strategy to help the break into new markets.

Carillion Communications

Sigma


Exhibition Stand & Video

When Sigma Components wanted to develop their long established brand within the aviation sector, they turned to FortuneWest. Working closely with Sigma, we developed marketing campaigns that represent their high end technical skillset and core values in a friendly, approachable way. We even created a new look for their reception areas, where high profile clients pass through weekly. A highlight has been supporting them at both Farnborough and Paris air shows. Their stand attracted the attention of the Prime Minister, who used them as a great example of strong British manufacturing.

Sigma Paris Airshow
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